From last week study, we know that new technology play an important
role in the development of globalization as it makes communication without the
limitations of national boundaries.
It is not hard to understand the relationship between
postmodernism and globalization, especially when new media puts the main body
of modern and postmodern into the internet system (Poster, 1999:15, McQuail, D, 2005). People always want new life and
better life, so them thinking and experiment and then created new things(Rantanen,
T 2005), that is why the technology and sciences can develop, and also the
reason we can stay at home but know everything through radio, TV and internet
now. You can communicate with your friends by Skype, Facebook, Twitter, MSN,
Gmail, and Hotmail by your smart phone without any space and time limitation.
Postcolonism is always the reason why people love postmodernism
but fearing globalization. Cultural invasion is a very normally phenomenon in nowadays.
Culture flows also bring culture embedding, cultural imperialism. For example, After
World War II, the United States monopolized mess media, and the mess media
always are thought as the most modernism and effective tool to against
traditional mentality. We cannot deny the contribution of globalization for cultural
spreading but we also need to know globalization threaten the cultural identity
for a country.
I don't mind saw KFC and McDonald everywhere but I cannot
accept that I feel uncomfortable if I cannot find them one day. (And it’s real!)
My friend who studies in Canberra, she uses nearly half hour to complain and
confuse why there no Starbuck.
McQuail, D, 2005, McQuail`s
Mass Communication Theory, 5th edition, Sage, London
Rantanen, T 2005, ‘Theorizing media globalization’, The
media and globalization, Sage, London, pp. 1–18.
I really liked your blog about Globalisation and its relationship to Post-Modernism and Post-Colonialism; both things undoubtably had very tangible effects on the way the world was shaping up to be in the latter part of the 20th century and i would agree that Globalisation has been spawned out of the culture of these movements, however i would also suggest that coloninal attitudes have not neccesarily just disolved but rather taken a different form as international corporations
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